Patrysha has been dabbling in publicity since she started her very first business almost 13 years ago. Now as an integrated marketing consultant, she specializes in public relations and promotions for small businesses who serve a local market from her home office in Northern Alberta. Always up for the big challenge of a small budget, Patrysha provides practical, effective techniques that are easy to fit into your business. To learn more or to contact Patrysha visit http://pkmarketingsolutions.com
Unfortunately, some slime balls on this planet can’t be trusted with email access and they spew out billions of bytes of unwanted, unsolicited garbage every single day. The activities of these low life losers gobbles up the time and resources of individuals and businesses the world over.
It’s insane, but it’s the price of being connected [...]
I know some of you are wondering what my ulterior motive could be for offering 20 minute sessions on marketing and publicity for small business for free this week. I know you’re probably trying to talk yourself out of coming to these sessions.
After all, if it’s free, how good can it be?
As a small business [...]
A Simple Strategy For Being Newsworthy (And why it’s worth the effort)
There is only one way to get positive publicity coverage and that is to be intentionally newsworthy. Accidental coverage is often detrimental to your business image and often requires specialized crisis publicity specialists to recover from. As a business owner, that’s the kind of [...]
As a small business owner, you don’t have to pursue publicity, but if you like the idea of being seen as a leader and an expert in your community and you can live with the idea of having your paid advertising seen as more authoritative because they recall you from the news or editorial [...]
